2-Session Workshop for Small Business Social Strategies kicks off Aug 7

Social Media School participants on Social Media Day 2014.

By Danni Eickenhorst Our quarterly 2-session lunch-n-learn workshop series for small business brands kicks off on August 7. This limited-attendance series offers a few small businesses the opportunity to sit one-on-one for two session for discussion, brainstorming and social media strategy training. We will discuss how brands can develop their marketing efforts, review case studies and give attendees actionable campaign ... Read More »

3 Key Factors for Brand Advocate Success

Brand-Ambassadors-Don-Linda

By Danni Eickenhorst In my work with local non-profits and small businesses, brand advocate partners have been the “secret sauce” in my marketing success. Tapping into their passion and giving them an outlet to create meaningful impact in an area that they’re passionate about serves both my clients and the advocates involved. When supporters share a message on behalf of ... Read More »

Social Media Day Live. Learn. Luncheon Recap

Photo Jun 30, 7 47 16 AM

This past Monday, June 30th, was Social Media Day and we partnered up with our friends at The Rocket Group in Jefferson City to celebrate! Did you know that Social Media Day was officially declared by Governor Nixon here in Missouri? Read more about this on Mashable! To honor this we worked together across the state to provide a hands-on ... Read More »

Digital Media Course at UMSL

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By Danni Eickenhorst Social media has quickly become an integral part of a business’s marketing strategy. It’s a fast, easy way to reach a large audience and engage with current customers. This Fall, I’m teaching a 3-day digital media course through UMSL on Social Media Marketing. In the course, students will learn about : Creating a brand presence Understand the ... Read More »

Using Landing Pages for Lead Generation

Landing-Page-Example

By Danni Eickenhorst When running an inbound advertising campaign utilizing Facebook ads, search PPC campaigns or inbound content, we recommend utilizing landing pages to help increase leads generated from your efforts and to help with data segmentation and analysis during and after the campaign. A landing page is a one-page promotional page designed to capture consumer data through a form ... Read More »

Social Media: Same Rules Apply

Facebook branding

By Danni Eickenhorst At Blank Page, we’ve been offering Social School courses for several months now, focusing on basic Facebook and Twitter strategy, advanced Facebook advertising and messaging. In our beginner level courses, the one consistent comment we hear is that people are afraid to blog, confused by Twitter or overwhelmed by Facebook. To each of them, I inevitably say, ... Read More »

Steve’s Hot Dogs Tower Grove Campaign Kickoff Recap

Crowdfunding Steve's Tower Grove St. Louis

by Katie Harbison On June 3rd, Blank Page helped kickoff the fundraising campaign for Steve’s Hot Dogs at Perennial Artisan Ales. The restaurant, located on the Hill in St. Louis City, is looking to raise funds to expand to a second location in Tower Grove East, and invited customers, fans and friends to attend the event, which included a panel ... Read More »

Grow your email list at the office or in the field

St Louis Email Marketing

By: Danni Eickenhorst Email marketing continues to be one of the strongest marketing channels available to most businesses, and with an estimated return-on-investment (ROI) of 4,300%, if you haven’t yet started to grow your email list, now is the time. Last week, we talked about the benefits to the permission-based approach to email marketing. Here are a few things you ... Read More »

5 easy ways you can help Go! St. Louis on #GiveSTLDay

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24 hours. 250 kids.  Let’s GO!!!  by Danni Eickenhorst The Blank Page Marketing Team is proud to help Go St. Louis today with their #GiveSTLDay campaign on May 6, 2014! We’re working 24 straight hours to help support the Read, Right & Run Marathon! This program works with St. Louis area school children every year to motivate them to run 26.2 miles, read 26 ... Read More »

Training: Marketing with Mashups

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Our friends at Relationships unLimited are offering an upcoming webinar, “Marketing with Mashups,“ that shares new strategies that will help you extend your reach to a global audience. Tools include: Salesforce.com (www.salesforce.com obviously – See what over 63,200 companies have already discovered: Salesforce CRM delivers results. Not to mention the peace of mind that comes with knowing that so many companies trust salesforce.com ... Read More »

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